“Nestled at the crossroads of mountains, sea, and jungle, MUSA is designed to preserve the present while fostering inspiration and new ways of thinking. With deliberate architecture and aligned community values, it creates an organic flow that fuels the journeys of creators, visionaries, and conscious adventurers.”
MUSA strives to nurture a visionary approach to shaping our future.
At MUSA, CASANOVA & CO. served as Client Experience Curator and Real Estate Sales lead, aligning the project’s vision across departments and closing $6.2M in pre-sales in 2022 (at an average ticket of $462,000 USD). Responsibilities ranged from pitching potential clients and organizing VIP visits to overseeing property tours and regional expeditions. CASANOVA & CO. also developed and implemented the Wrangler and Ambassador programs, handling recruitment, onboarding, and project operations. By collaborating with creative and communications teams, CASANOVA & CO. crafted marketing materials, cultivated partnerships, and engaged key stakeholders, boosting MUSA’s brand presence and community reach. Through meticulous CRM oversight, reporting, and stakeholder communications, CASANOVA & CO. ensured MUSA’s community vision stayed at the heart of its growth and success.